London Fashion Week Mens Dunhill

Dunhill, the epitome of British menswear, continued the brand’s tradition of classic tailoring.  Refinement is the word I would use to describe a collection that stayed within all the boundaries. New Creative Director Mark Weston has inherited a brand a strong identity but there was a need to make it more modern.  He did not add any new twists but instead veered to the safe side.  I cannot blame him.   Luxury is about small details that people in the know would recognize.

Casualwear, jackets and other outerwear were on display, some with cashmere and luxury fabrics. The leather goods were traditionally masculine, and modern.   There was a patterned bag that was less about being flashy but trying to have a bit of a contemporary edge.

It is going to be interesting to see where Dunhill goes in the future.