The reason I chose Lee Cooper Jeans is because of the Cooper Collection. Unlike other denim brands producing in Asia these looks are produced in East London by Blackhorse Lane Ateliers. During the Selvedge Fashion Tradeshow in Berlin I looked over a few pieces. The quality was impressive, making a pair a jean essential for every persons wardrobe. Creative Director Tilman Wrobel reached into brand’s factory work wear heritage to pull out strong masculine looks. Jeans are handmade from Italian denim. Added rich details include engraved zipper and pocket rivets for the 3 fits: slim, straight, and tapered for men and women.